000 | 00912nam a2200241Ia 4500 | ||
---|---|---|---|
003 | KPTM | ||
005 | 20181003133611.0 | ||
008 | 130705s9999 xx 000 0 und d | ||
020 | _a9780135770573 | ||
040 | _cKPTM | ||
050 | 0 |
_aHF5415.12.A8 _b.Q387 1996 |
|
100 | 1 |
_aQuelch, John A. _eAuthor _93137 |
|
245 | 1 | 0 |
_aCases in marketing management and strategy : _ban Asia-Pacific perspective / _cJohn A. Quelch, Siew Meng Leong, Swee Hoon Ang and Chin Tiong Tan. |
260 |
_aSingapore ; Upper Saddle River, New Jersey : _bPrentice Hall, _c1996. |
||
300 |
_axi. 507 p. : _bill. ; _c24cm. |
||
650 |
_aMarketing _zAsia _xCase studies _93138 |
||
650 |
_aMarketing _zAsia _xManagement _xCase studies _93139 |
||
650 |
_aMarketing _9638 |
||
700 |
_aSiew Meng Leong _eAuthor _93140 |
||
700 |
_aSwee Hoon Ang _eAuthor _93141 |
||
700 |
_aChin Tiong Tan _eAuthor _93142 |
||
942 |
_2lcc _kHF5414.12.A8.Q387 1996 _cBK |
||
999 |
_c4740 _d4740 |