000 00683nam a22002297a 4500
003 KPTM
005 20200110095506.0
008 140805b xxu||||| |||| 00| 0 eng d
020 _a9781259007897
040 _cKPTM-LC
050 0 0 _aHF5415.12.A8
_b.M345 2013
245 1 0 _aMarketing in Asia /
_c Roger A. Kerin ... [et al.]
_h2013
250 _a2nd ed.
260 _aSingapore:
_bMcGraw-Hill
_c2013
300 _aIv,822p.:
_bill,;
_c28cm.
504 _aIncludes bibliographical references and index
650 0 _aMarketing --
_z Asia
_9825
650 0 _a Social marketing
_9826
650 0 _a Marketing--Planning
_9827
700 1 _aKerin, Roger A.
_9828
942 _2lcc
_cBK
_01
999 _c429
_d429