000 00710cam a2200241 a 4500
001 15662116
003 KPTM
005 20150318033955.0
008 090316s2010 nyua b 001 0 eng
010 _a2009011087
020 _a9780071625364
040 _cKPTM
050 0 0 _aHF5415
_b.G463 2010
100 1 _aGilbreath, Bob.
245 1 4 _aThe next evolution of marketing :
_bconnect with your customers by marketing with meaning /
_cBob Gilbreath.
260 _aNew York :
_bMcGraw-Hill,
_cc2010.
300 _ax, 288 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
650 0 _aAdvertising
650 0 _aCustomer relations
942 _2lcc
_cBK
999 _c2953
_d2953