000 00822nam a22002417a 4500
003 KPTM
005 20241230102305.0
008 241230b |||||||| |||| 00| 0 eng d
020 _a9781292725833
040 _cKPTM
050 _aHF5548.32
_b.C426 2024
100 _aChaffey, Dave
_eauthor.
_912829
245 _aDigital business and e-commerce management /
_cDave Chaffey, Tanya Arturi and David Edmundson-Bird.
250 _aEighth edition
260 _aHoboken, NJ :
_bPearson,
_c2024.
300 _axxiv. 638 pages :
_bcolour illustrations ;
_c27 cm.
504 _aIncludes bibliographical references and index.
650 _aElectronic commerce.
_933
650 _aBusiness enterprises.
_93097
700 _aArturi, Tanya,
_eauthor.
_912830
700 _aEdmundson-Bird, David,
_eauthor.
_910370
942 _2lcc
_cBK
999 _c18466
_d18466