000 01058cam a22003254i 4500
999 _c15077
_d15077
001 17833555
003 KPTM
005 20200806103804.0
008 130801s2014 ilu b 001 0 eng
010 _a 2013031098
020 _a9781450424981
_qhardcover
040 _aDLC
_beng
_cKPTM
_erda
_dDLC
042 _apcc
050 0 0 _aGV716
_b.M954 2014
082 0 0 _a338.4/3796
_223
100 1 _aMullin, Bernard James.
_eAuthor
_94033
245 1 0 _aSport marketing /
_cBernard J. Mullin, Stephen Hardy, William A. Sutton.
250 _aFourth edition.
264 1 _aChampaign, IL :
_bHuman Kinetics,
_c[2014]
300 _axix, 482p. :
_bcol. ill. ;
_c29 cm
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
504 _aIncludes bibliographical references and index.
526 _aBS101 - Diploma in Sport Management KPTM
650 0 _aSports
_xMarketing.
_91377
700 1 _aHardy, Stephen,
_d1948-
_eAuthor
_94034
700 1 _aSutton, William Anthony,
_d1951-
_eAuthor
_94035
942 _2lcc
_cBK
_05