000 00686nam a22002297a 4500
003 KPTM
005 20160803153245.0
008 160803b xxu||||| |||| 00| 0 eng d
020 _a9780073528700
_qpaperback
040 _cKPTM
050 0 0 _aHF5415
_b.M345 2012
245 1 0 _aMarketing 12/13 /
_cedited by John. E Richardson, Nisreen N. Bahnan
250 _a35th ed.
_bAnnual Editions
260 _aNew York, NY:
_bMcGraw-Hill,
_c2012.
300 _axvi, 176p. :
_bill. ;
_c28cm.
650 _aMarketing
650 _aMarketing research
650 _aMarketing
_vSocial aspects
700 _aRichardson, John E.
_eEditor
700 _aBahnan, Nisreen N.
_eEditor
942 _2lcc
_cBK
999 _c14714
_d14714