000 | 00686nam a22002297a 4500 | ||
---|---|---|---|
003 | KPTM | ||
005 | 20160803153245.0 | ||
008 | 160803b xxu||||| |||| 00| 0 eng d | ||
020 |
_a9780073528700 _qpaperback |
||
040 | _cKPTM | ||
050 | 0 | 0 |
_aHF5415 _b.M345 2012 |
245 | 1 | 0 |
_aMarketing 12/13 / _cedited by John. E Richardson, Nisreen N. Bahnan |
250 |
_a35th ed. _bAnnual Editions |
||
260 |
_aNew York, NY: _bMcGraw-Hill, _c2012. |
||
300 |
_axvi, 176p. : _bill. ; _c28cm. |
||
650 | _aMarketing | ||
650 | _aMarketing research | ||
650 |
_aMarketing _vSocial aspects |
||
700 |
_aRichardson, John E. _eEditor |
||
700 |
_aBahnan, Nisreen N. _eEditor |
||
942 |
_2lcc _cBK |
||
999 |
_c14714 _d14714 |