000 00950cam a22002654a 4500
001 14064025
003 KPTM
005 20150318033841.0
008 050804s2005 nyua b 001 0 eng
010 _a2005052093
020 _a9780077121907
040 _cKPTM
050 0 0 _aHF5415
_b.J627 2009
100 1 _aJobber, David
245 1 0 _aFoundations of marketing /
_cDavid Jobber and john Fahy
_h2009
260 _aLondon :
_bMcGraw Hill,
_c2009.
300 _axxv, 363 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
700 1 _aFahy, John
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy0625/2005052093-b.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0625/2005052093-d.html
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy0625/2005052093-t.html
942 _2lcc
_cBK
999 _c1372
_d1372