| 000 | 00639nam a22002057a 4500 | ||
|---|---|---|---|
| 003 | KPTM | ||
| 005 | 20150929141517.0 | ||
| 008 | 150929b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9781259026416 | ||
| 040 | _cKPTM | ||
| 050 |
_aHF5415.13 _bR165 2014 |
||
| 100 | _aRamaswamy V S | ||
| 245 |
_aMarketing management : _bglobal perspective, Indian content / _c V S Ramaswamy, S Namakumari. _h2014 |
||
| 260 |
_aDelhi : _bMacmillan, _c2013 |
||
| 300 |
_a xlv, 788 p. : _b ill. ; _c28 cm |
||
| 504 | _aIncludes bibliographic references and index | ||
| 650 |
_aMarketing management _zIndian |
||
| 700 | _aS Namakumari | ||
| 942 |
_2lcc _cBK |
||
| 999 |
_c13478 _d13478 |
||