TY - BOOK AU - Nripendra P. Rana, AU - Slade, Emma L. AU - Sahu, Ganesh P. AU - Kizgin, Hatice AU - Singh, Nitish AU - Dey, Bidit AU - Gutierrez, Anabel AU - Dwivedi, Yogesh K. TI - Digital and social media marketing: emerging applications and theoretical development SN - 9783030243739 AV - HF5415.1265 .D571 2019 PY - 2019/// CY - New York PB - Springer International Publishing AG KW - Internet marketing KW - Telemarketing N1 - Includes bibliographical references and index ER -