TY  - BOOK
AU  - Ball,Donald A.
TI  - International business: the challenge of global competition 
SN  - 9780077606121
AV  - HD62.4 .I612 2013
U1  - 658/.049 23
PY  - 2013///
CY  - New York
PB  - McGraw-Hill/Irwin
KW  - International business enterprises
KW  - Management
KW  - International economic relations
N1  - Includes bibliographical references and indexes; The challenging world of international business -- International trade and foreign direct ivestment -- International institutions from an international business perspective -- Sociocultural forces -- Natural resources and environmental sustainability -- Political and trade forces -- Intellectual property and other legal forces -- The international monetary system and financial forces -- International competitive strategy -- Organizational design and control -- Global leadership issues and practices -- Assessing international markets -- Entry modes -- Export and import practices -- Marketing internationally -- Global operations and supply chain management -- Managing human resources in an international context -- International accounting and financial management; BM111-UiTM
ER  -