TY  - BOOK
AU  - Armstrong, Gary (Gary M.) 
AU  - Kotler, Philip.
TI  - Marketing: an introduction 
SN  - 9781292146508
AV  - HF5415 .K625 2017
PY  - 2017///
CY  - Boston
PB  - Pearson
KW  - Marketing
KW  - Textbooks
N1  - Includes Bibliographical References and indexes
ER  -