TY  - BOOK
AU  - Kerin,Roger A.
AU  - Hartley,Steven William
TI  - Marketing
SN  - 9781259573545 
AV  - HF5415 .K394 2017
U1  - 658.8 23
PY  - 2017///
CY  - New York, NY
PB  - McGraw-Hill Education
KW  - Marketing
KW  - Management
N1  - Includes index
ER  -