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Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

By: Contributor(s): Material type: TextTextPublication details: New York, NY : McGraw-Hill Irwin, c2013.Edition: 11th edDescription: xvii, 796 p. : ill. (some col.) ; 27 cmISBN:
  • 9780071315555
Subject(s): DDC classification:
  • 658.8 23
LOC classification:
  • HF5415.13 .P387 2013
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Holdings
Item type Home library Collection Call number Copy number Status Date due Barcode
Open Shelf Books Open Shelf Books ALGHAZALI LIBRARY OS HF5415.13 .P387 2013 (Browse shelf(Opens below)) 1/2 Available GHAZ14083625
Open Shelf Books Open Shelf Books ALGHAZALI LIBRARY OS HF5415.13 .P387 2013 (Browse shelf(Opens below)) 2/2 Available GHAZ14083626

Includes bibliographical references and index.