Consumer behavior & marketing strategy / J. Paul Peter, Jerry C. Olson 2010
Material type: TextPublication details: New York : McGraw-Hill Irwin, c2010.Edition: 9th edDescription: xix, 554 p. : ill. ; 27 cmISBN:- 9780071267816
- HF5415.3 .P478 2010
Item type | Home library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Open Shelf Books | Al-Ghazali Library | OS | HF5415.3 .P478 2010 (Browse shelf(Opens below)) | Available | GHAZ13123500 |
Includes bibliographical references and index.