Discovery-driven growth : a breakthrough process to reduce risk and seize opportunity / Rita Gunther McGrath, Ian C. MacMillan.
Material type: TextPublication details: Boston, Mass. : Harvard Business Press, c2009.Description: vi, 249 p. : ill. ; 25 cmISBN:- 9781591396857
- HD2746 .M145 2009
Item type | Home library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Open Shelf Books | Al-Ghazali Library | BKS | HD2746 .M145 2009 (Browse shelf(Opens below)) | 1 | Available | GHAZ13042185 |
Includes bibliographical references (p. 227-235) and index.
Driving corporate growth with the right disciplines -- Creating your growth framework -- Aligning the organization for growth -- Designing specific growth initiatives -- Designing the business model architecture -- Creating reverse financials and the assumption checklist -- Actively managing and redirecting projects -- Practicing the necessary art of disengagement -- Implementing discovery-driven growth -- Sustaining discovery-driven growth.