Strategic sport communication / Paul M. Pedersen, PhD, Pamela C. Laucella, PhD, Edward (Ted) M. Kian, PhD, Andrea N. Geurin, PhD.

By:

Pedersen, Paul Mark [author.]

Material type: Text

TextPublisher: Champaign, IL : Human Kinetics, [2021]Edition: Third editionDescription: xi, 460 pages : illustrations ; 28 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9781492594499

Subject(s):

Additional physical formats: Online version:: Strategic sport communicationLOC classification:

GV713 .P371 2021

Summary: "This book explores the multifaceted segment of sport communication. This text presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents"-- Provided by publisher.

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Title notes ( 2 )

Holdings
Item type	Home library	Collection	Call number	Copy number	Status	Barcode
Open Shelf Books	Al-Ghazali Library	Books	GV713.P371 2021 (Browse shelf(Opens below))	1/3	Available	GHAZ22010800
Open Shelf Books	Al-Ghazali Library	Books	GV713.P371 2021 (Browse shelf(Opens below))	2/3	Available	GHAZ22010801
Open Shelf Books	Al-Ghazali Library	Books	GV713.P371 2021 (Browse shelf(Opens below))	3/3	Available	GHAZ22010802

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Includes bibliographical references and index.

"This book explores the multifaceted segment of sport communication. This text presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents"-- Provided by publisher.