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Strategic sport communication / Paul M. Pedersen, PhD, Pamela C. Laucella, PhD, Edward (Ted) M. Kian, PhD, Andrea N. Geurin, PhD.

By: Material type: TextTextPublisher: Champaign, IL : Human Kinetics, [2021]Edition: Third editionDescription: xi, 460 pages : illustrations ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781492594499
Subject(s): Additional physical formats: Online version:: Strategic sport communicationLOC classification:
  • GV713 .P371 2021
Summary: "This book explores the multifaceted segment of sport communication. This text presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents"-- Provided by publisher.
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Holdings
Item type Home library Collection Call number Copy number Status Date due Barcode
Open Shelf Books Open Shelf Books Al-Ghazali Library Books GV713.P371 2021 (Browse shelf(Opens below)) 1/3 Available GHAZ22010800
Open Shelf Books Open Shelf Books Al-Ghazali Library Books GV713.P371 2021 (Browse shelf(Opens below)) 2/3 Available GHAZ22010801
Open Shelf Books Open Shelf Books Al-Ghazali Library Books GV713.P371 2021 (Browse shelf(Opens below)) 3/3 Available GHAZ22010802

Includes bibliographical references and index.

"This book explores the multifaceted segment of sport communication. This text presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents"-- Provided by publisher.