International business : the challenge of global competition / Donald A. Ball ... [et al.].
Material type: TextPublication details: New York : McGraw-Hill/Irwin, c2013.Edition: 13th edDescription: xxxv, 536 p. : col. ill., col. maps ; 29 cmISBN:- 9780077606121
- 658/.049 23
- HD62.4 .I612 2013
Item type | Home library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Open Shelf Books | Al-Ghazali Library | OS | HD62.4.I612 2013 (Browse shelf(Opens below)) | 1/1 | Available | GHAZ19008618 |
Includes bibliographical references and indexes.
The challenging world of international business -- International trade and foreign direct ivestment -- International institutions from an international business perspective -- Sociocultural forces -- Natural resources and environmental sustainability -- Political and trade forces -- Intellectual property and other legal forces -- The international monetary system and financial forces -- International competitive strategy -- Organizational design and control -- Global leadership issues and practices -- Assessing international markets -- Entry modes -- Export and import practices -- Marketing internationally -- Global operations and supply chain management -- Managing human resources in an international context -- International accounting and financial management.
BM111-UiTM