International marketing / Michael R. Czinkota, Ilkka A. Ronkainen.
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TextPublication details: Mason, OH : South-Western Cengage Learning, c2013.Edition: 10th edDescription: xxxv, 677 p. : col. ill., col. maps ; 28 cmISBN: - 9781133627517
- HF1416 .C953 2013
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| HF 1411 .Y 34 1994 The world economy : | HF1413 .C75 1988 Crisis & response : | HF1414 .P832 2008 On competition / | HF1416 .C953 2013 International marketing / | HF 1416 E 58 1991 Entry and market contestability : | HF 1416 .H 353 1994 Global marketing : | HF1416 .H65 2012 Essentials of global marketing / |
Includes bibliographical references and indexes.