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Consumer behavior / Frank R. Kardes, University of Cincinnati, Maria L. Cronley, Miami University, Thomas W. Cline, Saint Vincent College.

By: Contributor(s): Material type: TextTextPublisher: Stamford, CT, USA : Cengage Learning, [2015]Edition: 2eDescription: xxii, 550 pages : color illustrations ; 27 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781133587675
Subject(s): LOC classification:
  • HF5415.3 .K297 2015
Online resources:
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Item type Home library Collection Call number Copy number Status Date due Barcode
Open Shelf Books Open Shelf Books Al-Ghazali Library OS HF5415.3 .K297 2015 (Browse shelf(Opens below)) 1 Available GHAZ17097754
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HF 5415.3 .E53 1993 Consumer behavior / HF 5415.3 .H376 1986 Consumer bahavior / HF 5415.3 .H38 1993 Questionnaire design / HF5415.3 .K297 2015 Consumer behavior / HF 5415.3 .P468 1993 Consumer bahavior and marketing strategy / HF5415.3 .P478 2010 Consumer behavior & marketing strategy / HF 5415.3 R57 1984 Consumer bahavior /

Previously published: Mason, OH : South-Western, Cengage Learning, c2011.

Includes bibliographical references and indexes.