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Marketing / Roger A. Kerin, Southern Methodist University, Steven W. Hartley, University of Denver.

By: Contributor(s): Material type: TextTextPublisher: New York, NY : McGraw-Hill Education, 2017Edition: 13th editionDescription: xlv, 719p. : col. ill. ; 29cmISBN:
  • 9781259573545
Subject(s): DDC classification:
  • 658.8 23
LOC classification:
  • HF5415 .K394 2017
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Holdings
Item type Home library Collection Call number Copy number Status Date due Barcode
Open Shelf Books Open Shelf Books ALGHAZALI LIBRARY OS HF5415 .K394 2017 (Browse shelf(Opens below)) 1/2 Available GHAZ16086413
Open Shelf Books Open Shelf Books ALGHAZALI LIBRARY OS HF5415 .K394 2017 (Browse shelf(Opens below)) 2/2 Available GHAZ16086414

Includes index