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Sales and marketing for travel and tourism / Philip G. Davidoff, Doris S. Davidoff.

By: Contributor(s): Material type: TextTextPublication details: Englewood Cliffs, NJ : Prentice Hall Career & Technology, [1994]Edition: 2nd edDescription: vii, 357 p. : ill. ; 24 cmISBN:
  • 9780137865185
Subject(s): LOC classification:
  • G155.A1 D345 1994
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Holdings
Item type Home library Collection Call number Copy number Status Notes Date due Barcode
Open Shelf Books Open Shelf Books ALGHAZALI LIBRARY BKS G155.A1 D345 1994 (Browse shelf(Opens below)) 1/1 Available This book is to provide a practical application of sales and marketing theory for both students and practitioners in the travel and tourism industry. GHAZ12100144

Includes index.