Cases in marketing management and strategy : (Record no. 4740)

MARC details
000 -LEADER
fixed length control field 00912nam a2200241Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field KPTM
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20181003133611.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130705s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780135770573
040 ## - CATALOGING SOURCE
Transcribing agency KPTM
050 #0 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.12.A8
Item number .Q387 1996
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Quelch, John A.
Relator term Author
9 (RLIN) 3137
245 10 - TITLE STATEMENT
Title Cases in marketing management and strategy :
Remainder of title an Asia-Pacific perspective /
Statement of responsibility, etc. John A. Quelch, Siew Meng Leong, Swee Hoon Ang and Chin Tiong Tan.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Singapore ; Upper Saddle River, New Jersey :
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. 1996.
300 ## - PHYSICAL DESCRIPTION
Extent xi. 507 p. :
Other physical details ill. ;
Dimensions 24cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Geographic subdivision Asia
General subdivision Case studies
9 (RLIN) 3138
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Geographic subdivision Asia
General subdivision Management
-- Case studies
9 (RLIN) 3139
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
9 (RLIN) 638
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Siew Meng Leong
Relator term Author
9 (RLIN) 3140
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Swee Hoon Ang
Relator term Author
9 (RLIN) 3141
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Chin Tiong Tan
Relator term Author
9 (RLIN) 3142
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Call number prefix HF5414.12.A8.Q387 1996
Koha item type Open Shelf Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification       ALGHAZALI LIBRARY ALGHAZALI LIBRARY Available to Loan 10/07/2013 Kolej Yayasan Pelajaran MARA 20.00   HF5414.12.A8.Q387 1996 003197 10/07/2013 10/07/2013 Open Shelf Books