Principles of marketing / (Record no. 3460)
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000 -LEADER | |
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fixed length control field | 00759cam a2200265 a 4500 |
001 - CONTROL NUMBER | |
control field | 16581884 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | KPTM |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20150331173225.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 101216s2012 maua b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 2010052017 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780132167123 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780273752431 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0132167123 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | KPTM |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415 |
Item number | .K874 2012 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip. |
9 (RLIN) | 679 |
245 10 - TITLE STATEMENT | |
Title | Principles of marketing / |
Statement of responsibility, etc. | Philip Kotler, Gary Armstrong. |
250 ## - EDITION STATEMENT | |
Edition statement | 14th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Boston : |
Name of publisher, distributor, etc. | Pearson Prentice Hall, |
Date of publication, distribution, etc. | 2012. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxiv, 613, [97] p. : |
Other physical details | col. ill. ; |
Dimensions | 29 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
9 (RLIN) | 511 |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Armstrong, Gary |
Fuller form of name | (Gary M.) |
9 (RLIN) | 680 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Library of Congress Classification |
Koha item type | Open Shelf Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Cost, replacement price | Price effective from | Koha item type |
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Library of Congress Classification | Al-Ghazali Library | Al-Ghazali Library | Available to Loan | 07/05/2013 | Edu Resources | 743.38 | 1 | HF5415 .K874 2012 | GHAZ13052878 | 27/03/2017 | 13/03/2017 | 1 | 300.00 | 07/05/2013 | Open Shelf Books | |||||
Library of Congress Classification | Al-Ghazali Library | Al-Ghazali Library | Available to Loan | 07/05/2013 | Edu Resources | 331.55 | 3 | HF5415 .K874 2012 | GHAZ13052882 | 11/09/2014 | 30/10/2013 | 1 | 300.00 | 07/05/2013 | Open Shelf Books |