Modern marketing research : (Record no. 3456)

MARC details
000 -LEADER
fixed length control field 00833nam a22002775a 4500
001 - CONTROL NUMBER
control field 17116084
003 - CONTROL NUMBER IDENTIFIER
control field KPTM
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150318034021.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120111s2012 ohu 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2012930780
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781133191025
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781133188957
040 ## - CATALOGING SOURCE
Transcribing agency KPTM
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .F299 2013
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Feinberg, Fred M.
245 10 - TITLE STATEMENT
Title Modern marketing research :
Remainder of title concepts, methods, and cases /
Statement of responsibility, etc. Fred M. Feinberg, Thomas C. Kinnear, James R. Taylor.
250 ## - EDITION STATEMENT
Edition statement 2nd Ed.
Remainder of edition statement International ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. South Western, OH :
Name of publisher, distributor, etc. Cengage,
Date of publication, distribution, etc. 2012.
263 ## - PROJECTED PUBLICATION DATE
Projected publication date 1202
300 ## - PHYSICAL DESCRIPTION
Extent 689 p. :
Dimensions 28 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kinnear, Thomas C.,
Dates associated with a name 1943-
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Taylor, James R. (James Ronald),
Dates associated with a name 1938-
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Open Shelf Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type
    Library of Congress Classification       Al-Ghazali Library Al-Ghazali Library Available to Loan 03/05/2013 Pustaka Darul Warisan 307.58   HF5415.2.F299 2013 GHAZ13052867 03/05/2013 1/2 300.00 03/05/2013 Open Shelf Books
    Library of Congress Classification       Al-Ghazali Library Al-Ghazali Library Available to Loan 03/05/2013 Pustaka Darul Warisan 307.58   HF5415.2.F299 2013 GHAZ13052868 03/05/2013 2/2 300.00 03/05/2013 Open Shelf Books