Principles of marketing / (Record no. 3229)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00899cam a2200265 a 4500 |
001 - CONTROL NUMBER | |
control field | 13500243 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | KPTM |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20150318034010.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 040224s2002 enka b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 2004269767 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781442500419 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | KPTM |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415 |
Item number | .K874 2009 |
245 00 - TITLE STATEMENT | |
Title | Principles of marketing / |
Statement of responsibility, etc. | Philip Kotler ... [et al.]. |
250 ## - EDITION STATEMENT | |
Edition statement | 4th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Harlow, England ; |
-- | New York : |
Name of publisher, distributor, etc. | Prentice Hall, |
Date of publication, distribution, etc. | 2009. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 627 p. : |
Other physical details | col. ill. ; |
Dimensions | 28 cm. |
500 ## - GENERAL NOTE | |
General note | Edition for U.S. published under: Principles of marketing / Philip Kotler, Gary Armstrong. 7th ed., c1996. |
500 ## - GENERAL NOTE | |
General note | "The European edition ... offers significant changes"--Pref. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip. |
Title of a work | Principles of marketing. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Library of Congress Classification |
Koha item type | Open Shelf Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Library of Congress Classification | Al-Ghazali Library | Al-Ghazali Library | Available to Loan | 17/04/2013 | Unique Network | 283.04 | HF5415 .K874 2009 | GHAZ13042563 | 17/04/2013 | 1 | 300.00 | 17/04/2013 | Open Shelf Books |