Master data management in practice : (Record no. 2196)

MARC details
000 -LEADER
fixed length control field 06391cam a22002894a 4500
001 - CONTROL NUMBER
control field 16666001
003 - CONTROL NUMBER IDENTIFIER
control field KPTM
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150318033919.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110224s2011 njua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011007523
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470910559
040 ## - CATALOGING SOURCE
Transcribing agency KPTM
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.5
Item number .C411 2011
084 ## - OTHER CLASSIFICATION NUMBER
Classification number BUS063000
Number source bisacsh
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Cervo, Dalton,
Dates associated with a name 1967-
245 10 - TITLE STATEMENT
Title Master data management in practice :
Remainder of title achieving true customer MDM /
Statement of responsibility, etc. Dalton Cervo, Mark Allen.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Hoboken, N.J. :
Name of publisher, distributor, etc. Wiley,
Date of publication, distribution, etc. c2011.
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 247 p. :
Other physical details ill. ;
Dimensions 24 cm.
490 0# - SERIES STATEMENT
Series statement [Wiley corporate F&A]
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
520 ## - SUMMARY, ETC.
Summary, etc. "Expert guidance for Master Data Management (MDM) implementation. Master Data Management in Practice provides a logical order toward planning, implementation, ongoing management, and advanced practices of Customer MDM with tables, graphs, and charts. Authors Dalton Cervo and Mark Allen show organizations how to implement Master Data Management (MDM) within their business model to create a more quality controlled approach for sucessfully managing and maintaining their customer master data. This book focuses on techniques that can improve data quality management, lower data maintenance costs, reduce corporate and compliance risks, and drive increased efficiency in customer data management practices. Designed for data management professionals and data management consulting firms. Addresses the aspects of defining the underlying scope, approach, architecture, and objectives necessary for the planning and execution of a Customer MDM initiative. Provides the practical insight, guidance, questions, and examples related to the implementation of the four foundational Customer MDM disciplines: Data Governance, Data Stewardship, Data Quality Management, and Data Access Management. Packed with helpful tables, graphs, and charts, Master Data Management in Practice discusses current concepts and future implications associated to Customer MDM, revealing a logical order toward the planning, implementation, and ongoing management of solid Customer MDM practices. Praise for Master Data Management in Practice: Achieving True Customer MDM. "As more and more companies recognize the benefits of customer master data management (MDM), they are also learning that effective customer MDM requires careful planning and execution. Responding to the growing demand for tried and true knowledge on how to successfully implement and manage customer MDM practices, this book from Dalton Cervo and Mark Allen delivers very insightful and practical hands-on techniques from both the program manager and data steward points of view. It should be at the top of the 'must read' list for anyone looking to implement a customer MDM initiative." --Ron Powell, BeyeNETWORK Associate Publisher/Editorial Director TechTarget Enterprise Applications Group. "Organizations today are awash in a sea of structured and unstructured data, often lacking the tools, framework, and human resources to effectively manage their most valuable resource. In MDM in Practice, Cervo and Allen knock the ball out of the park. Rife with practical lessons, this how-to guide is essential reading for those determined to maximize the value of their information and avoid mistakes made far too frequently." --Phil Simon, author, The New Small and The Next Wave of Technologies. "Master data management is often neglected yet is a critical asset for any business. Cervo and Allen bring a new and refreshing hands-on perspective to a complex and, often, hard to manage customer data domain. Their experience and practical wisdom of the issues are compelling and unrivaled." --Peter Jaumann, Director, Customer Analytics and Insights, HP. "Dalton Cervo and Mark Allen demystify the theories and industry buzz surrounding Master Data Management (MDM), and provide a practical guide for successfully implementing a Customer MDM program, which includes discussing the three major types of MDM (Analytical, Operational, and Enterprise) as well as explaining exactly how MDM is related to, and supported by, Data Governance, Data Stewardship, and Data Quality. Dalton and Mark explain how MDM does much more than just bring data together--it provides a set of processes, services, and policies that bring people together in a cross-functional and collaborative approach to enterprise data management, where people, empowered by high quality data and enabled by technology, can optimize business processes for superior business performance." --Jim Harris, independent consultant, speaker, and freelance writer, as well as the Blogger-in-Chief at Obsessive-Compulsive Data Quality (www.ocdqblog.com). "This publication, by two of the most experienced practitioners in the field of Master Data Management (MDM), provides clear direction for any organisation looking to navigate their way through the complex challenges posed by Customer MDM. One of the questions we regularly get asked by readers is 'Where do we start with MDM?' In this book they will find not only the solution to creating buy-in and successfully launching an initiative, but more importantly, maturing MDM for the long-haul with sound data governance, data quality and change management techniques." --Dylan Jones, Founder of Data Quality Pro, an expert online resource for data quality professionals. "Dalton's and Mark's book provides some practical advice for those looking to implement a customer data integration program. They have clearly done a great job at abstracting good master data management practices in a succinct yet approachable way. Another great addition to the field!" --David Loshin, President, Knowledge Integrity Incorporated, Inc. "This book provides a very practical guide to understanding and implementing Customer Master Data Management. Dalton and Mark draw from their experience in actual implementations to provide insights and best practices that can be used by the most experienced implementers. At the same time, it offers a clear background and foundation on MDM to those that are just getting started." --Tony Fisher, President and CEO, DataFlux"--
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer relations
General subdivision Data processing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Data warehousing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Data integration (Computer science)
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Allen, Mark,
Dates associated with a name 1953-
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Open Shelf Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification       Al-Ghazali Library Al-Ghazali Library Available to Loan 20/02/2013 Ashe 254.80   HF5415.5 .C411 2011 GHAZ13021321 20/02/2013 1 20/02/2013 Open Shelf Books