Consumer behaviour/ (Record no. 18430)

MARC details
000 -LEADER
fixed length control field 00737nam a22002297a 4500
003 - CONTROL NUMBER IDENTIFIER
control field KPTM
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241209115953.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241209b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789672711155
040 ## - CATALOGING SOURCE
Transcribing agency KPTM
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.32
Item number .P988 2024
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Putit, Lennora
Relator term author.
245 ## - TITLE STATEMENT
Title Consumer behaviour/
Statement of responsibility, etc. Lennora Putit, Kenny Teoh Guan Cheng.
250 ## - EDITION STATEMENT
Edition statement 2nd edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Subang Jaya, Selangor :
Name of publisher, distributor, etc. SJ Learning,
Date of publication, distribution, etc. 2024.
300 ## - PHYSICAL DESCRIPTION
Extent xiv. 162 pages :
Other physical details colour illustrations ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer behavior.
9 (RLIN) 1493
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
9 (RLIN) 943
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kenny Teoh Guan Cheng.
Relator term author.
9 (RLIN) 12770
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Open Shelf Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Shelving control number Total Checkouts Full call number Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Books Al-Ghazali Library Al-Ghazali Library Available to Loan 09/12/2024 Medu Books Distribution 55.00 24Y040346 Commerce, Business,   HF5415.32.P988 2024 09/12/2024 1/2 09/12/2024 Open Shelf Books
    Library of Congress Classification     Books Al-Ghazali Library Al-Ghazali Library Available to Loan 09/12/2024 Medu Books Distribution 55.00 24Y040346 Commerce, Business,   HF5415.32.P988 2024 09/12/2024 2/2 09/12/2024 Open Shelf Books