Digital and social media marketing : (Record no. 18115)

MARC details
000 -LEADER
fixed length control field 01199nam a22003017a 4500
003 - CONTROL NUMBER IDENTIFIER
control field KPTM
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230919100008.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230919b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9783030243739
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9783030243746 eBook
040 ## - CATALOGING SOURCE
Transcribing agency KPTM
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1265
Item number .D571 2019
245 ## - TITLE STATEMENT
Title Digital and social media marketing :
Remainder of title emerging applications and theoretical development /
Statement of responsibility, etc. Nripendra P. Rana, Emma L. Slade, Ganesh P. Sahu, Hatice Kizgin, Nitish Singh, Bidit Dey, Anabel Gutierrez, and Yogesh K. Dwivedi
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Springer International Publishing AG,
Date of publication, distribution, etc. 2019.
300 ## - PHYSICAL DESCRIPTION
Extent xv. 339 pages :
Other physical details illustration ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet marketing.
9 (RLIN) 542
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Telemarketing.
9 (RLIN) 8523
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Nripendra P. Rana,
Relator term editor.
9 (RLIN) 11803
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Slade, Emma L.
Relator term editor.
9 (RLIN) 11804
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Sahu, Ganesh P.
Relator term editor.
9 (RLIN) 11805
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kizgin, Hatice
Relator term editor.
9 (RLIN) 11806
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Singh, Nitish
Relator term editor.
9 (RLIN) 11807
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Dey, Bidit
Relator term editor.
9 (RLIN) 11808
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gutierrez, Anabel
Relator term editor.
9 (RLIN) 11809
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Dwivedi, Yogesh K.
Relator term editor.
9 (RLIN) 11810
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Online Reference
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Shelving control number Total Checkouts Full call number Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Online Ebooks Al-Ghazali Library Al-Ghazali Library Available Online 19/09/2023 Access Dunia 1175.96 Commerce, Business,   HF5415.1265.D571 2019 19/09/2023 unlimited user access 19/09/2023 Online Reference