Introduction to marketing / (Record no. 17664)
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000 -LEADER | |
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fixed length control field | 00770nam a22002297a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | KPTM |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20220323092238.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 220323b ||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781133273875 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | KPTM |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415 |
Item number | .M478 2013 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | McDaniel, Carl |
9 (RLIN) | 4192 |
245 ## - TITLE STATEMENT | |
Title | Introduction to marketing / |
Statement of responsibility, etc. | Carl D McDaniel; Charles W Lamb; Joseph F Hair |
250 ## - EDITION STATEMENT | |
Edition statement | 12th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | [Mason, Ohio?] : |
Name of publisher, distributor, etc. | South-Western Cengage Learning, |
Date of publication, distribution, etc. | ©2013. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 1 volume (various pagings) : |
Other physical details | illustrations, maps ; |
Dimensions | 28 cm. |
501 ## - WITH NOTE | |
With note | Previous edition: 2011.<br/>"International edition"--Cover and t.p. verso. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
9 (RLIN) | 638 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Lamb, Charles W. |
9 (RLIN) | 4194 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Hair, Joseph F |
9 (RLIN) | 4193 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Library of Congress Classification |
Koha item type | Open Shelf Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Shelving control number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Library of Congress Classification | Books | Al-Ghazali Library | Al-Ghazali Library | Available to Loan | 23/03/2022 | Donation from Puan Noraini | Commerce, Business, | HF5415.M478 2013 | GHAZ22010677 | 23/03/2022 | 23/03/2022 | Open Shelf Books |