MARC details
000 -LEADER |
fixed length control field |
01872nam a22002417a 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
KPTM |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20230908153334.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
211214b ||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781292343167 |
040 ## - CATALOGING SOURCE |
Transcribing agency |
KPTM |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5548.32 |
Item number |
L366 2021 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Laudon, Kenneth C. |
9 (RLIN) |
10455 |
245 ## - TITLE STATEMENT |
Title |
E-commerce : |
Remainder of title |
business, technology, society / |
Statement of responsibility, etc. |
Kenneth C Laudon; Carol Guercio Traver |
250 ## - EDITION STATEMENT |
Edition statement |
Sixteenth edition |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc. |
Harlow, England ; New York : |
Name of publisher, distributor, etc. |
Pearson, |
Date of publication, distribution, etc. |
2021. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
912 pages : |
Other physical details |
illustration ; |
Dimensions |
26 cm. |
520 ## - SUMMARY, ETC. |
Summary, etc. |
"The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For courses in e-commerce, this text is the most up-to-date, comprehensive overview of e-commerce today. Lively and fun to read, E-commerce 2020-2021: Business, Technology and Society is an in-depth, thought-provoking introduction to e- commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook (R), Google (R), Twitter (R), and Amazon (R) illustrate how e-commerce is altering business practices and driving shifts in the global economy. The entire 16th edition, including its data, figures, and tables, has been updated through October 2019. It has up-to-date coverage of key topics in e-commerce today, such as privacy and piracy, government surveillance, cyberwar, social-local-mobile marketing, internet sales taxes, and intellectual property." -- Provided by publisher. Read less |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Electronic commerce. |
9 (RLIN) |
33 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Internet marketing. |
9 (RLIN) |
542 |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Traver, Carol Guercio |
9 (RLIN) |
10456 |
856 ## - ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
<a href="https://ebookcentral-proquest-com.kuptm.remotexs.co/lib/kptm-ebooks/detail.action?docID=6191691">https://ebookcentral-proquest-com.kuptm.remotexs.co/lib/kptm-ebooks/detail.action?docID=6191691</a> |
Public note |
EBOOK PROQUEST AVAILABLE |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Library of Congress Classification |
Koha item type |
Open Shelf Books |
Koha issues (borrowed), all copies |
1 |