MARC details
| 000 -LEADER |
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| fixed length control field |
02637 a2200265 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
KPTM |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20200609122218.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
191126b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781292268996 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
KPTM |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HD70.U5 |
| Item number |
.E155 2020 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Ebert, Ronald J. |
| Relator term |
Author |
| 9 (RLIN) |
7657 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Business essentials, Global Edition / |
| Statement of responsibility, etc. |
Ronald J. Ebert; Ricky W. Griffin |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Twelfth edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
Harlow, United Kingdom : |
| Name of publisher, distributor, etc. |
Pearson Education Limited, |
| Date of publication, distribution, etc. |
2020. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
701 pages : |
| Other physical details |
colour illustration ; |
| Dimensions |
28 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
PART I: THE CONTEMPORARY BUSINESS WORLD1. The US Business Environment 2. Understanding Business Ethics and Social Responsibility 3. Entrepreneurship, New Ventures, and Business Ownership 4. Understanding the Global Context of Business PART II: MANAGING THE BUSINESS5. Managing the Business 6. Organizing the Business 7. Operations Management and Quality PART III: PEOPLE IN ORGANIZATIONS8. Employee Behavior and Motivation 9. Leadership and Decision Making 10. Human Resource Management and Labor Relations PART IV: PRINCIPLES OF MARKETING: BUILDING RELATIONSHIPS WITH CUSTOMERS FOR COMPETITIVE ADVANTAGE11. Marketing Processes and Consumer Behavior 12. Developing and Pricing Products 13. Distributing and Promoting Products PART V: MANAGING INFORMATION FOR BETTER BUSINESS DECISIONS14. Information Technology (IT) for Business 15. The Role of Accountants and Accounting Information PART VI: THE FINANCIAL SYSTEM AND ISSUES IN FINANCIAL MANAGEMENT16. Understanding Money and the Role of Banking 17. Managing Business Finances Appendix I: Risk Management Appendix II: The Legal Context of Business Appendix III: Managing Your Personal Finances Appendix IV: Unions and Labor Management |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
For introductory business courses. Focus on the practical skills and important developments in business The recent events in domestic and global economies are presenting unprecedented challenges, excitement, and disappointments for businesses -- and a need for change in introduction to business courses and texts. Business Essentials captures the widespread significance of these developments and presents their implications on companies today. The 12th Edition includes new real-world examples and research findings, helping students to see how entrepreneurs are putting into practice the concept. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE |
|---|
| Program name |
AA231 |
| Interest level |
B6AF108/B6BU100 Business Context and Organisation |
| Reading level |
DEGREE |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Industrial management |
| 9 (RLIN) |
1128 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Business enterprises |
| 9 (RLIN) |
3097 |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Griffin, Ricky W. |
| Relator term |
Author |
| 9 (RLIN) |
1297 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Open Shelf Books |
| Koha issues (borrowed), all copies |
5 |