Introduction to sport marketing / (Record no. 16178)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01601cam a2200361 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 18277210 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KPTM |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230711111722.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140822s2015 enk b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2014029402 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781138022966 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Transcribing agency | DLC |
| Description conventions | rda |
| Modifying agency | DLC |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | GV716 |
| Item number | .S642 2015 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 796.0688 |
| Edition number | 23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Smith, Aaron, |
| Dates associated with a name | 1972- |
| Relator term | Author |
| 9 (RLIN) | 4230 |
| 245 10 - TITLE STATEMENT | |
| Title | Introduction to sport marketing / |
| Statement of responsibility, etc. | Aaron C.T. Smith and Bob Stewart. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Second edition. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | London ; |
| -- | New York : |
| Name of producer, publisher, distributor, manufacturer | Routledge, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2015. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 323 pages ; |
| Dimensions | 26 cm. |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Media type code | n |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Carrier type code | nc |
| Source | rdacarrier |
| 490 0# - SERIES STATEMENT | |
| Series statement | Sport Management Series |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | 1. Sport marketing introduction -- 2. Sport markets -- 3. Sport consumers -- 4. Sport marketing opportunities -- 5. Sport marketing strategy -- 6. Sport products and branding -- 7. Sport pricing -- 8. Sport distribution -- 9. Sport promotion -- 10. Sport sponsorship -- 11. Sport services -- 12. Sport digital marketing and social media -- 13. Sport marketing implementation and control. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | BS101 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Sports |
| General subdivision | Marketing. |
| 9 (RLIN) | 1377 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Stewart, Bob, |
| Dates associated with a name | 1946- |
| Relator term | Author |
| 9 (RLIN) | 4231 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ecip |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Open Shelf Books |
| Call number prefix | GV716.S642 2015 |
| Koha issues (borrowed), all copies | 8 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | ALGHAZALI LIBRARY | ALGHAZALI LIBRARY | Available to Loan | 06/12/2018 | Ray Theme Sdn Bhd | 282.45 | 002195-00 | 3 | GV716.S642 2015 | GHAZ18008346 | 22/08/2023 | 11/07/2023 | 1/3 | 06/12/2018 | Open Shelf Books | HSM 3114 - INTRODUCTION TO SPORTS MARKETING | |||||
| Library of Congress Classification | ALGHAZALI LIBRARY | ALGHAZALI LIBRARY | Available to Loan | 06/12/2018 | Ray Theme Sdn Bhd | 282.45 | 002195-00 | 1 | GV716.S642 2015 | GHAZ18008347 | 14/08/2019 | 05/08/2019 | 2/3 | 06/12/2018 | Open Shelf Books | HSM 3114 - INTRODUCTION TO SPORTS MARKETING | |||||
| Library of Congress Classification | ALGHAZALI LIBRARY | ALGHAZALI LIBRARY | Available to Loan | 06/12/2018 | Ray Theme Sdn Bhd | 282.45 | 002195-00 | 4 | GV716.S642 2015 | GHAZ18008348 | 18/09/2023 | 14/06/2023 | 3/3 | 06/12/2018 | Open Shelf Books | HSM 3114 - INTRODUCTION TO SPORTS MARKETING |