Marketing : (Record no. 15763)

MARC details
000 -LEADER
fixed length control field 00759nam a22002417a 4500
003 - CONTROL NUMBER IDENTIFIER
control field KPTM
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200217142653.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170711b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781292146508
040 ## - CATALOGING SOURCE
Transcribing agency KPTM
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .K625 2017
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Armstrong, Gary (Gary M.)
9 (RLIN) 1120
245 ## - TITLE STATEMENT
Title Marketing :
Remainder of title an introduction /
Statement of responsibility, etc. Gary Armstrong, Philip Kotler, with Marc O. Opresnik
Medium 2017
250 ## - EDITION STATEMENT
Edition statement 13th ed.
Remainder of edition statement Global Edition
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. Pearson,
Date of publication, distribution, etc. 2017
300 ## - PHYSICAL DESCRIPTION
Extent 669 p. ;
Other physical details ill. :
Dimensions 28 cm
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Always Learning
9 (RLIN) 1121
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes Bibliographical References and indexes
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Form subdivision Textbooks
9 (RLIN) 1122
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
9 (RLIN) 638
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
9 (RLIN) 1123
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Open Shelf Books
Koha issues (borrowed), all copies 2
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Copy number Price effective from Koha item type
    Library of Congress Classification       Al-Ghazali Library Al-Ghazali Library Available to Loan 27/04/2017 Edu Resources 855.00 2 HF5415 .K625 2017 GHAZ17007643 20/02/2020 17/02/2020 1 11/07/2017 Open Shelf Books