Marketing case studies and swot analysis : (Record no. 15712)
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000 -LEADER | |
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fixed length control field | 00770nam a22002297a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | KPTM |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20170425124654.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 170425b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9783659335679 |
Qualifying information | paperback |
040 ## - CATALOGING SOURCE | |
Transcribing agency | KPTM |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415 |
Item number | .M298 2013 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Maryam Ahmad |
Relator term | Author |
9 (RLIN) | 941 |
245 10 - TITLE STATEMENT | |
Title | Marketing case studies and swot analysis : |
Remainder of title | swot analysis applied to marketing case studies / |
Statement of responsibility, etc. | Maryam Ahmad |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Saarbrucken, Deutschland : |
Name of publisher, distributor, etc. | Lap Lambert Academic Publishing, |
Date of publication, distribution, etc. | 2013. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 88p. ; |
Other physical details | 22cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
9 (RLIN) | 638 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
General subdivision | Case studies |
9 (RLIN) | 942 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing research |
9 (RLIN) | 943 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
General subdivision | Social aspects |
9 (RLIN) | 944 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Library of Congress Classification |
Koha item type | Open Shelf Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Library of Congress Classification | Al-Ghazali Library | Al-Ghazali Library | Available to Loan | 21/03/2013 | Intrabakti | 212.67 | 33326 | HF5415 .M298 2013 | GHAZ17047594 | 25/04/2017 | 1 | 25/04/2017 | Open Shelf Books |