Marketing / (Record no. 14753)

MARC details
000 -LEADER
fixed length control field 00833cam a22002778i 4500
001 - CONTROL NUMBER
control field 18881154
003 - CONTROL NUMBER IDENTIFIER
control field KPTM
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160811130325.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 151204s2017 nyu 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2015046552
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781259573545
Qualifying information hardcover
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency KPTM
Description conventions rda
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .K394 2017
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kerin, Roger A.,
Relator term author.
245 10 - TITLE STATEMENT
Title Marketing /
Statement of responsibility, etc. Roger A. Kerin, Southern Methodist University, Steven W. Hartley, University of Denver.
250 ## - EDITION STATEMENT
Edition statement 13th edition.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture New York, NY :
Name of producer, publisher, distributor, manufacturer McGraw-Hill Education,
Date of production, publication, distribution, manufacture, or copyright notice 2017.
300 ## - PHYSICAL DESCRIPTION
Extent xlv, 719p. :
Other physical details col. ill. ;
Dimensions 29cm.
500 ## - GENERAL NOTE
General note Includes index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Form subdivision Management
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Hartley, Steven William,
Relator term author.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Open Shelf Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification       ALGHAZALI LIBRARY ALGHAZALI LIBRARY Available to Loan 25/04/2016 ASHE 1009.00 001395-00   HF5415 .K394 2017 GHAZ16086413 11/08/2016 1/2 11/08/2016 Open Shelf Books
    Library of Congress Classification       ALGHAZALI LIBRARY ALGHAZALI LIBRARY Available to Loan 25/04/2016 ASHE 1009.00 001395-00   HF5415 .K394 2017 GHAZ16086414 11/08/2016 2/2 11/08/2016 Open Shelf Books