Marketing management : (Record no. 13478)
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000 -LEADER | |
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fixed length control field | 00639nam a22002057a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | KPTM |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20150929141517.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 150929b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781259026416 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | KPTM |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.13 |
Item number | R165 2014 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Ramaswamy V S |
245 ## - TITLE STATEMENT | |
Title | Marketing management : |
Remainder of title | global perspective, Indian content / |
Statement of responsibility, etc. | V S Ramaswamy, S Namakumari. |
Medium | 2014 |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Delhi : |
Name of publisher, distributor, etc. | Macmillan, |
Date of publication, distribution, etc. | 2013 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xlv, 788 p. : |
Other physical details | ill. ; |
Dimensions | 28 cm |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographic references and index |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing management |
Geographic subdivision | Indian |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | S Namakumari |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Library of Congress Classification |
Koha item type | Open Shelf Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
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Library of Congress Classification | ALGHAZALI LIBRARY | ALGHAZALI LIBRARY | Available to Loan | 25/11/2014 | Ashe | 104.50 | HF5415.13 R165 2014 | GHAZ15094560 | 29/09/2015 | 1 | 29/09/2015 | Open Shelf Books |