MARC details
000 -LEADER |
fixed length control field |
01028nam a2200337 a 4500 |
001 - CONTROL NUMBER |
control field |
vtls000712694 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
PNM |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20150612070107.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
130520t2013 nyuab e | 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780071318204 |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201307021022 |
Level of effort used to assign nonsubject heading access points |
fadzli |
Level of effort used to assign subject headings |
201307021019 |
Level of effort used to assign classification |
fadzli |
Level of effort used to assign subject headings |
201307021018 |
Level of effort used to assign classification |
fadzli |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
PNM |
Transcribing agency |
KPTM |
049 ## - LOCAL HOLDINGS (OCLC) |
Holding library |
klp |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5548.32 |
Item number |
.A454 2013 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.84 |
Edition number |
22 |
090 20 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
658.84 |
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
ALO |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Alon, Ilan |
245 10 - TITLE STATEMENT |
Title |
Global marketing : |
Remainder of title |
contemporary theory, practice, and cases / |
Statement of responsibility, etc. |
Ilan Alon, Eugene Jaffe with Donata Vianelli |
Medium |
c2013 |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc. |
New York : |
Name of publisher, distributor, etc. |
McGraw-Hill Irwin, |
Date of publication, distribution, etc. |
c2013 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxi, 602p. : |
Other physical details |
ill., maps ; |
Dimensions |
26cm. |
500 ## - GENERAL NOTE |
General note |
Includes index |
650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Export marketing |
650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Export marketing |
Form subdivision |
Case studies. |
650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Jaffe, Eugene D. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Vianelli, Donata |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Library of Congress Classification |
Koha item type |
Open Shelf Books |
949 ## - LOCAL PROCESSING INFORMATION (OCLC) |
6 |
1001233944 |
e |
2108498 |
949 ## - LOCAL PROCESSING INFORMATION (OCLC) |
6 |
1001233945 |
e |
2108499 |
949 ## - LOCAL PROCESSING INFORMATION (OCLC) |
6 |
1001233946 |
e |
2108500 |