Principles of marketing /

Kotler, Philip.

Principles of marketing / Philip Kotler, Gary Armstrong. - 14th ed. - Boston : Pearson Prentice Hall, 2012. - xxiv, 613, [97] p. : col. ill. ; 29 cm.

Includes bibliographical references and index.

9780132167123 9780273752431 0132167123

2010052017


Marketing

HF5415 / .K874 2012