The next evolution of marketing :
Gilbreath, Bob.
The next evolution of marketing : connect with your customers by marketing with meaning / Bob Gilbreath. - New York : McGraw-Hill, c2010. - x, 288 p. : ill. ; 24 cm.
Includes bibliographical references and index.
9780071625364
2009011087
Marketing
Advertising
Customer relations
HF5415 / .G463 2010
The next evolution of marketing : connect with your customers by marketing with meaning / Bob Gilbreath. - New York : McGraw-Hill, c2010. - x, 288 p. : ill. ; 24 cm.
Includes bibliographical references and index.
9780071625364
2009011087
Marketing
Advertising
Customer relations
HF5415 / .G463 2010