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Digital business and e-commerce management /

Chaffey, Dave

Digital business and e-commerce management / Dave Chaffey, Tanya Arturi and David Edmundson-Bird. - Eighth edition - Hoboken, NJ : Pearson, 2024. - xxiv. 638 pages : colour illustrations ; 27 cm.

Includes bibliographical references and index.

ISBN: 9781292725833

Subjects--Topical Terms:
Electronic commerce.
Business enterprises.

LC Class. No.: HF5548.32 / .C426 2024

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