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Marketing ethics & society /

Eagle, Lynne

Marketing ethics & society / Lynne Eagle and Stephen Dahl. - London : SAGE Publications Ltd, 2015. - xiii. 300 pages : illustrations ; 24 cm.

Includes bibliographical references and index.

ISBN: 9781446296622

Subjects--Topical Terms:
Marketing.
Marketing research.
Marketing--Case studies.

LC Class. No.: HF5415 / .E115 2015

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