Digital and social media marketing : a results-driven approach /

Digital and social media marketing : a results-driven approach / edited by Aleksej Heinze, Gordon Fletcher, Tahir Rashid and Ana Cruz. - Second edition. - xxvii, 336 pages : Illustration; 24 cm.

Includes bibliographical references and index.



9780367236021 paperback 9780367235901 hardcover 9781000041668 eBook

2019051095


Internet marketing.
Internet advertising.
Electronic commerce.
Social media.

HF5415.1265 / .D571 2020

658.8/72