Marketing :

Armstrong, Gary (Gary M.)

Marketing : an introduction / 2017 Gary Armstrong, Philip Kotler, with Marc O. Opresnik - 13th ed. Global Edition - Boston : Pearson, 2017 - 669 p. ; ill. : 28 cm - Always Learning .

Includes Bibliographical References and indexes

9781292146508


Marketing--Textbooks
Marketing

HF5415 / .K625 2017