Writing for visual media /
Friedmann, Anthony.
Writing for visual media / Anthony Friedmann. - 3rd ed. - Burlington, MA : Focal Press, 2010. - xxvii, 399 p. : ill. ; 24 cm.
Includes bibliographical references (p. 361-365) and index.
Describing one medium through another -- A seven-step method for developing a creative concept -- The stages of script development -- Describing sight and sound -- Ads and psas: copywriting for visual media -- Corporate communications: selling, telling, training and promoting -- Documentary and nonfiction narrative -- Dramatic structure and form -- Writing techniques for long script forms -- Television series, sitcoms and soaps -- Writing and interactive design -- Writing for interactive communications -- Writing for interactive entertainment -- Mobile media -- You can get paid to do this.
9780240812359
2009046287
Mass media--Authorship.
Visual communication.
P96.A86 / F899 2010
Writing for visual media / Anthony Friedmann. - 3rd ed. - Burlington, MA : Focal Press, 2010. - xxvii, 399 p. : ill. ; 24 cm.
Includes bibliographical references (p. 361-365) and index.
Describing one medium through another -- A seven-step method for developing a creative concept -- The stages of script development -- Describing sight and sound -- Ads and psas: copywriting for visual media -- Corporate communications: selling, telling, training and promoting -- Documentary and nonfiction narrative -- Dramatic structure and form -- Writing techniques for long script forms -- Television series, sitcoms and soaps -- Writing and interactive design -- Writing for interactive communications -- Writing for interactive entertainment -- Mobile media -- You can get paid to do this.
9780240812359
2009046287
Mass media--Authorship.
Visual communication.
P96.A86 / F899 2010