Marketing /
Kerin, Roger A.,
Marketing / Roger A. Kerin, Southern Methodist University, Steven W. Hartley, University of Denver. - 13th edition. - xlv, 719p. : col. ill. ; 29cm.
Includes index
9781259573545
2015046552
Marketing.
Marketing--Management
HF5415 / .K394 2017
658.8
Marketing / Roger A. Kerin, Southern Methodist University, Steven W. Hartley, University of Denver. - 13th edition. - xlv, 719p. : col. ill. ; 29cm.
Includes index
9781259573545
2015046552
Marketing.
Marketing--Management
HF5415 / .K394 2017
658.8