Sales and marketing for travel and tourism /

Davidoff, Philip G.

Sales and marketing for travel and tourism / Philip G. Davidoff, Doris S. Davidoff. - 2nd ed. - Englewood Cliffs, NJ : Prentice Hall Career & Technology, [1994] - vii, 357 p. : ill. ; 24 cm.

Includes index.

9780137865185

93017461


Tourism--Marketing

G155.A1 / D345 1994